The Bridgestone Potenza S001 is Bridgestones entry into the maximum performance category, and sits along side some premium contenders from Michelin (Pilot Super Sport), Goodyear (Eagle F1 Asymmetric 2), Dunlop (Sport Maxx RT), Continental (Sport Contact 5 P) and Pirelli (P Zero). Their development of run flat technology with BMW was very public, and with the 1st generation of runflats having a number of comfort and dynamic issues, Bridgestone have a branding issue and yet the fact is they still make some great tyres. That said, Bridgestone have taken somewhat of a beating in the media recently. These are seriously fast cars, which place extreme demands on their tyres, and just some of the range of premium hypercars which have chosen to be fitted with the Bridgestone S001. The Ferrari Enzo, Lexus LFA, Porsche 997 Turbo, Ferrari 599 GTO. Quote: Bridgestone Potenza S001 - Bridgestone still make good tyres
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